Learn how to negotiate digital marketing deals and improve the sales experience for your prospects. These tips will immediately return you a higher ROI on your dealmaking.
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0:00 Intro
0:35 Their Batna
2:03 Our Batna
2:45 Win-Win
4:45 Do the Math
6:50 Positioning
7:51 Discounts
8:55 Payment Plans
10:01 Professional Discounts
10:42 Implied Guarantees
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BATNA is a new one for me. thanks for sharing these powerful and actionable negotiating tips!🔥🔥
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