Skip to content
Home » What is Social Media Marketing?

What is Social Media Marketing? – According to 2016 estimates, the number of worldwide social media users reached 1.96 billion. That number is expected to grow to some 2.5 billion by 2018. That’s a lot of eyeballs that could be looking at your ads. In this video, Taylen Peterson, Social Marketing Manager at Instapage defines what social media marketing is and provides some real world examples of how it can work for you.

In the United States alone an estimated 185 million people used social media in 2016. Digging deeper into the data, studies show that social media usage is highest in suburban America and among those earning over $75K annually.

Which begs the question, how do you connect your business with these potential customers? You use what is fast becoming the most ubiquitous channel: social media. Trick is creating social media marketing campaigns that get people’s attention.That’s why we’ve asked Taylen Peterson, Social Marketing Manager at Instapage to define social media marketing. Watch this video and learn from one of the top social media marketers on the net defines the term and explains why it’s vital.

Speaking marketing requires that the speaker understands the concepts that are unique to marketing. In this video Instapage breaks down the definition of the industry’s key terms into real world definitions as provided by some of the most influential players in the digital and tech marketing industry.

Instapage makes the landing page creation process simple. You don’t need to know code. You don’t need to be a designer. All you need is a desire to grow your business. Visit to find which of our plans are best for you and your business.

Subscribe NOW to Instapage’s YouTube Channel:

Follow Instapage on Twitter:
Like Instapage on Facebook:

Get more Instapage:


16 thoughts on “What is Social Media Marketing?”

  1. Vidéo plutôt cool, je la recommande à ma mère sur le champ. Ajoutez-moi sur insta : Hervé_leviticulteur
    Bisous les loulous, BLLLLLLLLLLL
    Mais c'était sûr en faite, c'était suuuuur !!!!

Leave a Reply

Your email address will not be published. Required fields are marked *